Recruit Gen Z by Homing in on their Biggest Pain Points
Now that Millennials are fully and firmly integrated into the American workforce, many businesses are setting their sights on the newest influx of workers: Gen Z. These Digital Natives were born into the world of WiFi which means their strengths (and weaknesses) will vary greatly from those of previous generations who were born into much more analog worlds. Their technological prowess will become increasingly necessary for companies to stay current which is shifting the dialogue from “Do we want to hire Gen Z?” to “How can we recruit more Gen Z?”
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