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Human Resources IS Brand Marketing

I love HR TshirtToo often the HR department gets bogged down with paperwork, compliance, and legalese, but in reality Human Resources should be all about branding.

“HR is the front-line of brand warfare,” says Joe Weinlick, Vice President of Marketing for Nexxt. Coming from an ad agency where Joe spent years helping companies build their brands, it is only a natural fit that he is now an integral part of the Nexxt team that helps HR professionals do their jobs better. Joe wrote a piece to share some easy things HR can do to help build brand.

You can read the full post on LinkedIn.

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