New Recruitment Tools

SHRM 2016: Recap

So we just got back from the SHRM Annual Conference in Washington, DC and we just want to say, “Thank you!” to everyone that stopped by the Beyond booth. We had a great time in our nation’s capital and can’t wait to see everyone next year in New Orleans.

Until then, let’s recap! Here were the highlights of the show for us.

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Hello, Is It Me You’re Looking For?

Text2Hire_600x420How many times did you check your phone this morning before you ever sat down at a computer? If you’re like most Americans, the answer is at least once (but probably more). According to a recent Deloitte study, 78% of mobile users check our phones within one hour of waking up, with most saying they look at their phones within five minutes. And what are we most likely to check first? Our text messages.

Even more so than email or social media, text messaging is a form of communication that’s not likely to be missed. So, it’s no surprise that text recruitment is becoming a thing.

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Indebted to You? Student Loan Benefit Could Be Key Retention Tool

IStock_000067236363_Double[Excerpted from Workforce]

With crippling student loan debt the norm these days, a survey finds employees are attracted to companies that offer repayment benefits.

Every day parents and students alike research the cost of a college education — and sticker shock sets in. Even worse than knowing the cost of college is actually paying the bills after graduation.

That’s why some employers are now looking to attract talent by setting their sights on something that pains many young people in the workforce: crippling levels of student loan debt.

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Beyond Hosts Webinar on How to Effectively Recruit Talent Globally

Sign up for the Global Recruitment Webinar!
Chief Human Resources Officers and Global Heads of Recruitment are shifting their local recruiting budgets to focus on attracting international talent. Although global recruitment programs are a means to save time, money and administrative costs, they can create unique challenges. There is no “one size fits all” job marketing tactic, and often recruiting beyond borders fails to perform optimally when programs are consolidated.

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Recruiters Turn to Text Campaigns to Acquire Talent

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[Excerpted from recruitingtrends]

As a recruiter, you've tried the job boards and you've purchased some email campaigns, but you're still not getting the volume of response you need to fill those open jobs. Now might be the time to consider adding text messaging as a new platform to complement your existing arsenal of recruitment-advertising channels.

Text messaging is rapidly becoming an integral part of the recruitment process. A growing number of HR departments and recruiters see this means of communicating with potential job candidates as a successful channel for acquiring and onboarding new talent.

Most people spend each day with their smartphone devices within easy reach. A recent TIME Mobility Poll finds 84 percent of respondents couldn't go a single day without their mobile device. It's no surprise that texting has become the preferred communication medium of choice for a large portion of the population. As people are always on the go, texting offers a more immediate means of getting a response than a phone call. In fact, the International Smartphone Mobility Report shows Americans spend about 26 minutes a day texting, compared to only six minutes a day on voice calls.

Texting as a Recruiting Tool

...read the full story at recruitingtrends.


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Recruiters: The Machines Are Coming

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Beyond's VP of Talent Solutions, Joe Stubblebine wrote this insightful article for Strategic HR Review on what's in store for the recruitment industry as more and more talent acquisition tools become automated.

[Excerpted from Strategic HR Review]

Companies spend an estimated $7 billion a year globally in recruitment advertising. It is a huge business, and employers have lots of options when it comes to spending money to attract talent.

Since June 1836, when the French newspaper La Presse began offering paid advertisements, human resources professionals have had the difficult task of making job advertisement purchasing decisions in a vacuum. When print advertising was in full swing, companies would spend tens of thousands of dollars on full-color print advertisements, encouraging prospective employees to mail in a resume for consideration. No metrics, no tracking – advertisements were purchased based on gut instinct.

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4 Companies Doing a Great Job of Promoting their Awesome Culture

Office-Ping-PongWe live in an age where digital relationships flourish perhaps more frequently than those IRL. (That's code for "in real life" for those of you who may not be fluent in text speak.) Coming from the generation that bridges social media and the desire to communicate face-to-face, I find it hard to believe that more companies don't try harder to relate to their candidates online. Sure, you use a job board and you post job listings on Facebook and Twitter, but are you really connecting to your future employees? Are you even trying?

It's crucial to ensure you extend your candidate experience beyond your career site. While I was at B2B LeadsCon last week, a key take-away from the session on using video as part of your content strategy, is that it has to be relatable.  What makes a video relatable? You do. The people you are proud enough to say you employ. The people you may even call "family". 

With that in mind, I set out to find some examples of corporate recruitment videos that give candidates a true sense of who they will be working for and with. The videos I selected highlight company values and the type of drive you need to be successful at each organization.

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Stop Receiving Unqualified Resumes

Imitation-GameWith the Academy Awards approaching I’m trying to see as many nominated films as I can—so I recently saw “The Imitation Game”. If you’re not familiar with the (true) story, it takes place during WWII and it is the story of the incredibly smart team of people that worked to crack Nazi codes in England. Alan Turing (he is considered the creator of computer science) led this team of geniuses and he knew that recruiting these brilliant minds was going to be hard (a concept recruiters are sadly all too familiar with). But Turing’s recruitment method while unconventional was actually quite simple.

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I Filled a Job You Didn't Even Know You Had.

OK, so you’re a hiring manager, and you’ve just arrived at the office, grabbed your coffee and opened up your email inbox.  There--in boldfaced lettering--the subject line of my email screams “JOB PROPOSAL MEMO”.   And you’re thinking…great.  Another spam from some job seeker.  But you open it anyway.

And that’s how my story at Beyond.com began.

10 years and 2 weeks ago, a new position was created at Beyond.com, which was invented and filled by yours truly.  The primary tool used to accomplish this?  It wasn’t a resume or cover letter.  It was a Job Proposal Memo.

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