The Mobile Recruiting Resource Pack helps you create:
- Attention grabbing mobile job ads that increase applicants
- Text messages even the most passive candidates can't ignore
- Google Analytics reports to measure the success of your mobile campaigns
“Sorry, it’s just not going to work out. Good luck with your life.”
Breaking up via text isn’t anything new, but it still makes us cringe at a personal level because it feels incredibly impersonal. It’s almost paradoxical, because the texting medium itself represents a connection we have with people we know and trust.
Text messaging has become a powerful piece of communication in our everyday lives. While we all know that person that has steadily refused to participate in the SMS frenzy, research shows that it’s grown to be a core part of how we interact with others. Other than making a call or taking a photo, sending text messages is at the top of the list in terms of how people use their mobile devices.
This is especially pertinent for recruiters who are on the front lines of communication for their organizations. It’s innately personal and incredibly direct--how else can you cut straight through the noise and get a person’s attention right away? Plus, it’s becoming an increasingly acceptable communication tool for work. It makes sense that recruiters will want to leverage this ubiquitous form of communication for reaching and engaging with candidates.
If you’re looking to make a change in the way your company operates, maybe you need to change your hiring process. Seek out the job seekers that are doing creative things to get noticed. Their fresh ideas likely don’t end once they accept your job offer. They’ll bring innovative, out of the box ideas to the job, so go ahead and respond to that girl who sent over a box of candy bars wrapped in her resume, or call the guy who announced that he’s searching for a job on a billboard. Take the risk and soak in the reward.
As a recruiter we know you spend countless hours sitting in front of a screen with what seems like a thousand tabs up, scouring the internet for the perfect candidate. But sometimes, you need to do something different. And who knows it could pay off big.
We often hear from job seekers who are frustrated with traditional job search tactics and feel the need to take the road less traveled to stand out. We’ve heard about a lot of interesting gimmicks, like the girl who wanted to work at Airbnb so she built a webpage to highlight her resume to mimic an Airbnb posting, or someone else who created wrappers for chocolate bars with her resume in place of the nutrition label, or Daniel Seibert who just this week put up a billboard to advertise that he is looking for a career.
So we just got back from the SHRM Annual Conference in Washington, DC and we just want to say, “Thank you!” to everyone that stopped by the Beyond booth. We had a great time in our nation’s capital and can’t wait to see everyone next year in New Orleans.
Until then, let’s recap! Here were the highlights of the show for us.
How many times did you check your phone this morning before you ever sat down at a computer? If you’re like most Americans, the answer is at least once (but probably more). According to a recent Deloitte study, 78% of mobile users check our phones within one hour of waking up, with most saying they look at their phones within five minutes. And what are we most likely to check first? Our text messages.
Even more so than email or social media, text messaging is a form of communication that’s not likely to be missed. So, it’s no surprise that text recruitment is becoming a thing.
So…you’re in the market for a new job and so is your best friend and so is his co-worker. You all work in the same field in different capacities and you want to work together. But, don’t think it will ever happen unless you start your own firm…that is until now.
With crippling student loan debt the norm these days, a survey finds employees are attracted to companies that offer repayment benefits.
Every day parents and students alike research the cost of a college education — and sticker shock sets in. Even worse than knowing the cost of college is actually paying the bills after graduation.
That’s why some employers are now looking to attract talent by setting their sights on something that pains many young people in the workforce: crippling levels of student loan debt.
Chief Human Resources Officers and Global Heads of Recruitment are shifting their local recruiting budgets to focus on attracting international talent. Although global recruitment programs are a means to save time, money and administrative costs, they can create unique challenges. There is no “one size fits all” job marketing tactic, and often recruiting beyond borders fails to perform optimally when programs are consolidated.
As a recruiter, you've tried the job boards and you've purchased some email campaigns, but you're still not getting the volume of response you need to fill those open jobs. Now might be the time to consider adding text messaging as a new platform to complement your existing arsenal of recruitment-advertising channels.
Text messaging is rapidly becoming an integral part of the recruitment process. A growing number of HR departments and recruiters see this means of communicating with potential job candidates as a successful channel for acquiring and onboarding new talent.
Most people spend each day with their smartphone devices within easy reach. A recent TIME Mobility Poll finds 84 percent of respondents couldn't go a single day without their mobile device. It's no surprise that texting has become the preferred communication medium of choice for a large portion of the population. As people are always on the go, texting offers a more immediate means of getting a response than a phone call. In fact, the International Smartphone Mobility Report shows Americans spend about 26 minutes a day texting, compared to only six minutes a day on voice calls.
Texting as a Recruiting Tool
...read the full story at recruitingtrends.
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